Running an engaging facebook page for a brand requires consistent postings and engagements (two way communications). While we can’t automate the interactivity part, but we can look into status/post scheduling tools to keep our page active. Below are two Facebook Post Scheduler that my company is using, we use it to plan and schedule our posts across the day and month. It helps us in planning and providing quality information to our followers and at the same time create a sound brand name for us. Here’s the tools.
1. Octopost
Octopost is the first tool we discovered and use to schedule our posts, it’s an facebook app where you can reach at https://apps.facebook.com/octopost/. Free version is available with 10 post limitation per month. While the unlimited version cost only USD 5 per month. On top of the familiar Facebook-like UI, we found its analytic part - “Engagement Insights” widget particularly useful to analyse and evaluate your post performance. This widget shows stats like "Total Responses – in like, comments etc” to your post.Octopost went extra mile to help you with your finding content to post with the “Browse for Ideas”, such a great idea and convenient tool but hell, it’s a bad idea to use it! The content available in the directory are populated with international content and far not niche to engage our audience (unless you are running some sort of international news fan page). Kudos to Octopost for coming up with such a great tool and hope they can further improve in the “Browse for Ideas” widget and make it a unbeatable product.
2. Postcron
Postcron is another tool recommended by a friend of us. Like Octopost, it’s available Free with 10 post per month limitation. Their app can be found on http://postcron.com/. Their UI looks tidier and load faster as compare to Octopost. It also allows scheduling to twitter too . It has a good “Search Feature” which allow you to search through your post but it has an annoying “Time Zone Request” prompt. The app prompt for your time zone every time you login to the page which i feel quite annoying.Feel free recommend your secret tools in the comment area. Happy facebook-ing!
Actually now Facebook released a scheduele post functionality for Brand pages ;)
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@Victor Stanescu, that was great! We were force to use other tools and even using HootSuite to schedule our post. Now, it's much easier using the facebook build in. Thanks!
ReplyDeleteI like that you don't have to use an outside source to get it to do this it always is more convenient when it's built in and you don't have to look for it I love it!
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